Back to Directory

Merkle

Columbia, MD, United States of America
Product Specialties
  • Decision Engine
  • Cloud Connect
Language
  • English
Location
  • North America
  • Europe
  • Asia
  • South America
Industries Served
  • Marketing & Advertising
  • Entertainment
  • Computer Software
  • Consumer Goods & Services
  • Financial Services
  • Food & Beverage
  • Automotive
  • Education
  • Government Administration
  • Hospital, Health & Wellness
  • Information Technology
  • Internet
  • Nonprofits
  • Professional Services
  • Public Relations
  • Real Estate
  • Sports
  • Transportation
  • Travel & Hospitality
Marketing Services
  • Advertising
  • Analytics
  • Consulting
  • Content Marketing
  • Conversion Rate Optimization
  • Email Marketing
  • Lead Generation
  • Paid Social
  • Pay Per Click
  • Public Relations
  • Search Engine Optimization
  • Social Media Management
  • Web Design & Development

About Merkle

Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,600 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2019 net revenue of $1.1 billion.

Performance marketing focuses on measurable outcomes. It is judged based on campaign results, the value of your customer relationships, and loyalty earned against your marketing investment. A customer-focused approach that employs individualized targeting and personalized messaging is a key driver of performance. And a people-based marketing strategy takes that personalization to another level, delivering truly unique and tailored customer experiences in real time.